Conservative, moderate and liberal voters agree

LANSING, Mich. – Nearly 70 percent of Michigan voters believe the state legislature should act to protect people from being fired for their sexual orientation and their religious beliefs, according to the latest statewide survey conducted by Marketing Resource Group (MRG) of Lansing.

While there is broad support throughout the state, the strongest support came from North Lower Michigan (87 percent), Macomb County (78 percent), the City of Detroit (75 percent), the balance of Wayne County outside of Detroit (74 percent) and Mid-Michigan (71 percent).

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“Michigan voters believe that firing someone because of their sexual orientation or religious beliefs is just wrong,” said Tom Shields, president of MRG. “Voters from all walks of life with different religious, political and ideological views believe the legislature should act to prevent the firing of employees based on their sexual orientation and religious beliefs.”

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The poll also revealed that Democrats, Independents and Republicans all agree on the issue.

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Conservative, moderate and liberal voters also agree that people should be protected.

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The actual wording of the question and the results are below:

Do you believe the legislature should act to protect people from being fired for their sexual orientation, protect people for practicing their religious beliefs, both or neither?

Sexual orientation: 4.0%
Religious beliefs: 4.8%
Both: 69.5%
Neither: 17.7%
Don’t know: 2.8%
Refused: 1.2%


Marketing Resource Group’s Spring 2014 MRG Michigan Poll was conducted March 24 through March 28. The poll was conducted by live professionally trained telephone interviewers. The random sample, consisting of 600 likely voters who indicated that they will be voting in the November general election, has a margin of error of ±4 percentage points or less within a 95 percent degree of confidence.

The cluster sample was drawn from a list of voters likely to vote in the November general elections, which is determined by their participation in previous statewide general elections. The individuals included in that list and their voting histories are updated monthly. The poll sample is stratified by statewide voter turnout and is geographically representative of general election voter turnout in Michigan. Twenty percent of the respondents are likely voters who live in cell phone-only households. Those respondents were manually dialed, contacted and interviewed on their cell-phones and they indicated that they do not have a land line telephone in their homes.

About Marketing Resource Group, Inc.
Lansing, Michigan-based Marketing Resource Group, Inc. is an award-winning PR firm representing corporate, association, nonprofit, and private clients with interests in Michigan. MRG offers expertise in public affairs, communications, political campaign management, and public opinion survey research. For more than thirty years, MRG has conducted its bi-annual omnibus Michigan Poll™, tracking the pulse of Michigan voters on key statewide public policy and political issues. MRG is the only Michigan public opinion survey research firm that maintains nearly 30 years of trend analyses of voter attitudes related to state and national leaders, political parties, and the political and economic climate in Michigan.

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